Our method

Last updated: 20 September 2026

Malaysia's AI answers, tracked monthly in English, Bahasa Malaysia and Mandarin, across six engines — and explained to business owners, not marketers. This page says exactly how we check, so you can judge the results yourself.

The questions we ask

We ask the questions your customers ask, not your business name. For a hotel that might be “family resort in Penang with a kids club”; for software, “best e-invoicing software for SMEs in Malaysia”. Each check uses a set of these questions rather than one, because the wording a customer chooses changes the answer they get.

Engines and languages

• Six engines: ChatGPT, Claude, Perplexity, Gemini, Google AI Overviews and Google AI Mode.
• Three languages: English, Bahasa Malaysia and Mandarin. The same question in a different language often produces a different answer, and that difference is part of what we report.
• Repeated over time: a monthly read, so you see what changed rather than a single screenshot.

What we record

• Which businesses the answer names, and in what order.
• Which sources the answer relied on — your own pages, directories, review sites or booking platforms.
• How your business is described, and whether those details match your own website.
• The date, engine and language of every observation.

What the results can show

• Whether you were named for a question on a given day.
• Which sources the answer leaned on.
• Where a stated detail about you differs from your own site.
• How those things move over repeated checks.

What they cannot show

• A ranking. AI answers are not a ranked list, and one answer is a sample, not a position.
• Lost revenue. We never put a money figure on being absent from an answer; we cannot see what a customer did next.
• Cause. A change after a fix is an observation, not proof that the fix caused it. That is why we report repeated checks, and publish results that went nowhere as well as results that moved.
• What a consumer app shows you. Some checks run through provider interfaces rather than the consumer app, so wording can differ from what you see on your own phone.

When AI gets a detail wrong

If an answer states something about a business that its own website contradicts, we tell that business privately first. We do not publish a named business alongside a mistake, and we do not name businesses in health or legal content at all. The error belongs to the AI, not to the business.

Every business deserves to be known for what it does best

That belief is about recognition. It is not a promise of recommendations, rankings, traffic or sales. What we can promise is that every number we show you carries its date, its engine, its language and its limits.